Probably one of the best corporate videos I found on the internet had to be this one. Kodak did a great job in getting the audience's attention right away. This was very effective because the speaker started off with a generous, sort of flashback of memories type of scenario, and then decided to break out into a comedy rant. This was very funny because no one would of expected it, and it was actually making sense on how we as the people thought Kodak gave up on moving forward with technology. Defiantly a top 10 video without question.
http://www.youtube.com/watch?v=hkl2iu6GK0I
Aviat Networks also had a good approach to their video. Their main point was to make their audience understand that in today's world, the demand for technology is rising and how much it has currently come along. At the end, they describe their new brand they are using, as well as values that come with it. Overall, it was a very effective video that would help sell their product in the long run.
http://www.youtube.com/watch?v=Xfz_uRoJGjE&feature=related
SoftKinetic had one of the coolest commercials. The main point of producing it, in my opinion, was for the soul purpose of showing off their new technology. Examples included, video chat from your 3d TV, as well playing games and using interactive voice to turn on/off the devices. Overall, I believe this was a very effective video for the main reason of marketing future products that people will buy. With technology on the rise every year, people want the next best thing, and SoftKinetic did not disappoint.
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